Programme     Workshop Outline
 
  Media Mantra
Workshop Outline
 

BBM Media Mantra 2014: Magic of Apps

15th March 2015 10.00am to 5.00pm
J.H. Mini Auditorium, SNDT Women’s University, Juhu Campus, Mumbai.
Outline

1. Understanding Apps

This session will focus on ‘what’ are Apps and the history behind this massive Industry, as we see it in today.

Rajeev Belani is one of the founders of Woodsoft Technologies, company providing mobile-centric social solutions.

2. Meet the App-Makers

This session will introduce you to some of the indigenous App developers, who will share their ideas, motivations and experiences of creating App(s). Audiences will get to know what it takes to transform an idea into an actual App.

Ritesh Agarwal Alumnus of IIT Kanpur (Materials and Metallurgical Engineering, 2005-2009), Ritesh is a freelance consultant helping various Indian clients in setting up technology infrastructure and launching the native mobile apps. A technology enthusiast, an ardent reader, an amateur sketcher, and a part-time philosopher, he has five years of experience in providing analytics consulting services to businesses globally. He has worked at various analytics consulting firms based in India.

Dr. Mangesh Karandikar comes from academic qualifications in Marine Zoology and doctoral work in political websites. Having started his own business in graphic designing and ventured into programming, web designing and then into multimedia designing and programming, Dr Karandikar has several websites, documentaries, corporate films to his credit. Faculty member at the Department of Communication and Journalism, University Of Mumbai, he teaches and researches Visual Communication, Communication Theory, New Media as areas of research.

Sameer Narkar Sameer founded Konnectsocial.com, an ORM (Online Reputation Management) and social media analytics tool, one of the leading tools in online space. Konnect Social is a preferred tool by brands, agencies and, even by some of the national political parties and leaders. Team Konnect Social specializes in big data technology and has developed their own search engine crawlers and specializes in developing mobile apps.

Harshal Jain Brand Manager with Elder Healthcare handling SCG products i.e Octane, Fuel Deodorants, Tiger Balm and Fairone Cream for three years and two years with SONY-SAB TV Marketing and MSM Motion Pictures Marketing Team. He has developed apps such as SAB TV, SAB Play, Darr @ The Mall - Official Game, Gadha Chala Bazaar and Mukundi Ki Sawari.

3. Inside The App Industry

Know from the Industry professionals who work with Apps everyday! They will elaborate platforms purposes for which they are used.

Mahip Vyas (Head – Alliances & Distribution, Games2win) An entrepreneurial professional, Mahip has more than eight years of experience in Mobile Games/Apps and Technology Industry. He is responsible for driving strategic partnerships to grow distribution of mobile games on varied platforms at Games2win. Earlier he was the Country Manager & India Director of mig33, a mobile-first social network app with more than 75 million global users. Mahip also runs a business quiz blog “The Daily Grill” which was voted among the top five blogs in India (News & Media category) by BlogAdda.com in Feb 2014. Mahip loves to travel, watch football and moderate India's largest MBA Education community, PaGaLGuY.com.

Prakash Sainani represents BlackBerry, our title sponsor.

4. Apps Development Workshop

This session does the trick! It exposes you to the basics of App making. You get a chance to learn the “how-to” from the team from Nazara Technologies represented by Abhishek Kadam and Aniruddha Joglekar.